Brands by Value: full results
Brand valuation and marketing company Brand Finance has compiled a ranking of the world’s biggest spirits by brand value. Here is the top 50.
The Millionaires' Club 2014
Download The Millionaires' Club PDF here |
Welcome to The Millionaires' Club 2014.
The Millionaires’ Club is Drinks International’s ranking of the biggest selling brands in the global spirits industry.
For qualification brands must achieve global sales volumes of 1 million 9-litre cases or more.
This year the list comprises 179 spirits and liqueurs from all corners of the world, with notable brands entering and dropping out of the 2014 list.
Alongside the Full Listing, this year's supplement includes the Market Overview and a breakdown of brands by spirits category.
There are sections on the Fastest Growing spirits and the Major Players that operate million-case brands.
We picked out our Ones to Watch for next year, and we speak to Officer's Choice owner ABD about building the biggest whisky brand in the world.
The Millionaires' Club 2013 launches online
The Millionaires Club 2013, Drinks International’s ranking of the biggest selling brands in the global spirits industry, is now available to download.